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The importance of engagement

The sports nutrition category remains one of the fastest growing areas of the whole nutrition industry. But the market is also rife negative publicity because of certain products on the market which do not comply with food labelling and/ or safety rules, containing illegal substances and misinforming consumers. With an untrusting and confused public, there are many who question how long the sports category can continue to out-perform other categories.

In this session the European Specialist Sports Nutrition Association (ESSNA) will present its take on the current situation and its ongoing action plan to eliminate these non-compliant products from the market and improve consumer engagement and education on sports nutrition products.

  • Will Chu
  • Will Chu
  • Science Editor
  • NutraIngredients and FoodNavigator
  • LinkedIn Will Chu

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Meet active lifestyle challenges: put pea protein to work!

Today sports nutrition is going mainstream – with personalised nutrition for an active lifestyle. The trend is now driving tailored products – and green, vegan, natural and non-GMO claims, linked to the ever-popular protein. Plant protein is full of promise – but how do you select the best? This webinar explains how pea proteins are key to personalised sports nutrition development.

Innova Market Insights experts analyse the latest developments for you in sports practice and related new product launches around the world. Roquette’s experts explain the scientific links with the physiological and nutritional needs of active people, and introduce a new grade of pea protein especially designed for ready-to-drink sports products. All great news if you want to unlock innovation!

  • Sophie Grard
  • Sophie Grard
  • Team Leader in Specialized Nutrition & beverages
  • Roquette
  • LinkedIn Sophie Grard

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Sports Nutrition: Innovation through Function and Form, backed by Science

The market for active and sports nutrition products is growing at a rapid rate and leading to a more diverse consumer base for the category.
Today there is no typical sports nutrition consumer. Older consumers and groups such as weekend-warriors have turned to sports nutrition products to better support their new life style. Sports enthusiasts and mainstream users want safe and efficient products, more than ever before. Brands have the challenge to connect to consumers and to build their tribe.

Join this session to learn about the sports nutrition scene, innovative formulation approaches and the latest updates of Lonza’s science-backed ingredients to enable brands to stand tall in a noisy category.

Key Learning Points:
• Gain insight into the sports nutrition scene
• Discover innovative formulations
• Learn directly from our R&D specialists about the latest update on Lonza’s science-backed ingredients including: ZMA® ingredient, UC-II® chicken sternum cartilage with undenatured type II collagen and recent advances on Carnipure® L-Carnitine

 

  • Dominik Mattern
  • Dominik Mattern
  • Associate Director and Head of Business Development for Consumer Health & Nutrition
  • Lonza
  • LinkedIn Dominik Mattern

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Mainstreaming Sports: Innovation for the future

The sports nutrition market is growing rapidly as consumers look to ‘get healthy on the go’, and maximise the benefits of their active lifestyles. Indeed, according to Mintel data, one in four people in the UK have consumed a sports nutrition product, reflecting a growing appeal of such products to the wider marketplace – and not just elite athletes.

But how does the global trend for protein, the demonisation of sugar and carbohydrates, and the growing importance of newer ingredients to the category like omega-3s and curcumin impact the shifting sands of the sports nutrition category?

This panel session will bring together experts to discuss how hot consumer trends are fuelling innovation in existing areas, pushing the development of new formats, exploiting new ingredient opportunities, and how the manufacturers are tapping into the mainstreaming of sports nutrition.